https://thesmartsloth.com

YOUR STORE IS IN DIRE NEED OF ATTENTION

You really need to work on improving your store. Check out this audit for some improvement ideas.

Performance 51%

Features 29%

Sales & Marketing 100%

Content 100%

PERFORMANCE

For the purpose of this audit, we've mainly looked at how your product pages perform on mobile devices. Product pages get the majority of your store's traffic and they are usually the entry point in the store (via Google, Facebook, Instagram, email). Even more important: this is where the purchase decision happens. Smartphone traffic is already above 50% of the total web traffic, 95.1% of Facebook's users use a smartphone to access the app and Google has shifted to mobile-first indexing.

[1/3] OVERVIEW

A report published in 2017 by Akamai, the leading content delivery network, shows that an insignificant delay of 100-millisecond delay in website load time can hurt conversion rates by 7 percent. Even more, a two-second delay in web page load time increase bounce rates by 103 percent.

Total Load Time 8.531 seconds
Total Resources 205
Total Hosts 28
Resources Size 3.6 MB
Google Speed Test Score 75

We are using Google's PageSpeed Insights API to provide this KPI.

[2/3] APPS

Shopify is considered the leading ecommerce platform for web performance by various independent case studies. What we've noticed is that, while Shopify is extremely fast in itself, stores' performance is often affected by user-facing apps. Apps play a vital role in Shopify's ecosystem, however not all of them are truly optimized to improve user experience without affecting performance.

Installed 6

Apps found on your store:

Apps affecting your store's performance

Slowest loading
App Seconds
Ali Reviews ‑ Product Reviews 8.811
Trackify X Facebook Pixel App 1.303
Mailchimp 0.55

Even though the browser is downloading apps in parallel, the apps' load time is affecting the overall load time of the page. The higher it is, the higher the negative effect.

Many files
App Files
Ali Reviews ‑ Product Reviews 5
Trackify X Facebook Pixel App 3
Mailchimp 1

Every time an app is downloading a file to include in your store, it connects to its server and downloads it. Each file means an extra roundtrip between the app's server and the customer's browser.

Large size
App Size (kb)
Trackify X Facebook Pixel App 5.7
Ali Reviews ‑ Product Reviews 5.0
Mailchimp 1.2

Customer-facing apps need to be extremely to avoid deteriorating your visitor's experience.

Want to know more on load time? Show full details. Hide details

You can see the same information in your Chrome browser, by right-clicking (or hitting CTRL+SHIFT+I), choosing Inspect, going to the Network tab and reloading the page. You might want to try also with force refreshing the page (CTRL+SHIFT+R on Windows, CMD+SHIFT+R on Mac), to clear the browser cache and see the load times as a customer that's visiting your store for thje first time.

Blocking
Resolving
Connecting
Sending
Waiting
Receiving
GET translate_ranker_model_20170329.pb.bin 200 OK - 1.6 KB
 
2ms
POST ListAccounts?gpsia=1&source=ChromiumBrowser&jso... 200 OK - 45 B
 
22ms
GET face-mask-maker-collagen-pill 200 OK - 51.1 KB
 
479ms
GET express_buttons-646307822f46ed653e67b5a23f6b2e4... 200 OK - 70.3 KB
 
258ms
GET vendors.min.css?0 200 OK - 82.1 KB
 
312ms
GET timber.scss.css?0 200 OK - 37.5 KB
 
328ms
GET jquery.min.js?0 200 OK - 107.3 KB
 
331ms
GET features-72d0c89b58494cbc0e880cb53fa52098fac9eb... 200 OK - 12.6 KB
 
3ms
GET app.js?0 200 OK - 219.2 KB
 
299ms
GET shopify_common-8ea6ac3faf357236a97f5de749df4da6... 200 OK - 765 B
 
284ms
GET jquery.redcountdown.js?0 200 OK - 2.5 KB
 
135ms
GET jquery.tmpl.min.js?0 200 OK - 2.7 KB
 
116ms
GET jquery.products.min.js?0 200 OK - 877 B
 
40ms
GET jquery.pick.js?0 200 OK - 808 B
 
39ms
GET timber.js?0 200 OK - 25.7 KB
 
53ms
GET bootstrap-tooltip.css 200 OK - 3.3 KB
 
457ms
GET currencies.js 301 Moved Permanently - 178 B
 
8ms
GET jquery.knob.min.js 200 OK - 3.5 KB
 
625ms
GET jquery.ba-throttle-debounce.min.js 200 OK - 410 B
 
9ms
GET currencies.js 200 OK - 1.5 KB
 
18ms
GET jquery.no.currencies.min.js?0 200 OK - 1.6 KB
 
316ms
GET hulkcode.js?0 200 OK - 1.8 KB
 
304ms
GET css?family=Arial:300,400,500,600,700 400 Bad Request - 665 B
 
804ms
GET ga_urchin_forms-99e991855b3d8ddc69e625c68ab0579... 200 OK - 272 B
 
2ms
GET us.svg?0 200 OK - 649 B
 
60ms
GET ca.svg?0 200 OK - 571 B
 
118ms
GET sg.svg?0 200 OK - 537 B
 
807ms
GET gb.svg?0 200 OK - 476 B
 
125ms
GET eu.svg?0 200 OK - 406 B
 
40ms
GET au.svg?0 200 OK - 751 B
 
51ms
GET logo.png?0 200 OK - 6.8 KB
 
52ms
GET mobile_logo.png?0 200 OK - 39.1 KB
 
313ms
GET cart-button-icon.png?0 200 OK - 1.5 KB
 
102ms
GET product-image-439765639_1024x1024.jpg?v=1528707013 200 OK - 126.8 KB
 
417ms
GET checkout_icon.png?0 200 OK - 21.1 KB
 
92ms
GET hotjar-1129659.js?sv=6 200 OK - 1.5 KB
 
210ms
GET topreasons_2_image.png?0 200 OK - 43.6 KB
 
152ms
GET topreasons_3_image.png?0 200 OK - 27.8 KB
 
62ms
GET topreasons_4_image.png?0 200 OK - 7.8 KB
 
105ms
GET topreasons_5_image.png?0 200 OK - 20.6 KB
 
116ms
GET vendor.css 301 Moved Permanently Ali Reviews ‑ Product Reviews 194 B
 
1397ms
GET grid.css 301 Moved Permanently Ali Reviews ‑ Product Reviews 194 B
 
1429ms
GET shipping-times_small.png?15790463219331670855 200 OK - 3.1 KB
 
2ms
GET easy_returns_small.png?18284933676961159206 200 OK - 3.1 KB
 
2ms
GET product-image-479756807_300x300.jpg?v=1538978998 200 OK - 6.7 KB
 
544ms
GET product-image-479756814_large.jpg?v=1538979025 200 OK - 13.2 KB
 
112ms
GET product-image-654341790_300x300.jpg?v=1538946366 200 OK - 8.3 KB
 
33ms
GET comment.js 301 Moved Permanently Ali Reviews ‑ Product Reviews 194 B
 
773ms
GET product-image-698272572_large.jpg?v=1538946366 200 OK - 26.3 KB
 
47ms
GET Screen_Shot_2018-09-13_at_13.59.05_600x_e76153c... 200 OK - 58.4 KB
 
52ms
GET Screen_Shot_2018-09-13_at_13.58.18_600x_da509bf... 200 OK - 89.9 KB
 
78ms
GET product-image-670513213_300x300.jpg?v=1533140179 200 OK - 18.6 KB
 
250ms
GET product-image-568483671_300x300.jpg?v=1533294628 200 OK - 18.1 KB
 
49ms
GET product-image-568483680_large.jpg?v=1533294628 200 OK - 20.8 KB
 
174ms
GET product-image-439765639_grande.jpg?v=1528707013 200 OK - 48 KB
 
210ms
GET option_selection-fe6b72c2bbdd3369ac0bfefe8648e3... 200 OK - 3.1 KB
 
3ms
GET ff-checkout-single.png?0 200 OK - 68.3 KB
 
343ms
GET modules.a29cc4721ecfd24a22cb.js 200 OK - 89.2 KB
 
446ms
GET 60pcs-Dominoes-Set-Motorized-Train-that-Sets-Up... 200 OK - 2.2 KB
 
99ms
GET product-image-766801055_120x85.jpg?v=1540444658 200 OK - 985 B
 
283ms
GET vendor.css 200 OK - 166 KB
 
84ms
GET grid.css 200 OK - 4.4 KB
 
240ms
GET comment.js 200 OK - 45.9 KB
 
240ms
GET image_600x_13ae3633-de9e-4065-adb2-b91dee357dd7... 200 OK - 1.7 KB
 
255ms
GET css?family=Poppins:300,400,500,600,700 200 OK - 509 B
 
26ms
GET product-image-390714250_120x85.jpg?v=1533296408 200 OK - 13.1 KB
 
57ms
GET product-image-670513213_120x85.jpg?v=1533140179 200 OK - 9.2 KB
 
430ms
GET product-image-606367026_120x85.jpg?v=1533634886 200 OK - 1.6 KB
 
340ms
GET fontawesome-webfont.woff2?5301064026298545244 200 OK - 77.2 KB
 
125ms
GET product-image-275662415_120x85.jpg?v=1532874201 200 OK - 1.5 KB
 
44ms
GET product-image-408093535_120x85.jpg?v=1535947865 200 OK - 1.8 KB
 
68ms
GET product-image-742286776_120x85.jpg?v=1534169834 200 OK - 1.8 KB
 
673ms
GET product-image-568483671_120x85.jpg?v=1533294628 200 OK - 2.7 KB
 
410ms
GET product-image-96658460_120x85.jpg?v=1531841850 200 OK - 13.6 KB
 
842ms
GET product-image-697337980_120x85.jpg?v=1531841826 200 OK - 9.3 KB
 
115ms
GET product-image-629107897_120x85.jpg?v=1531843859 200 OK - 2 KB
 
106ms
GET trekkie.storefront.min.js?v=2017.09.05.1 200 OK - 13.1 KB
 
26ms
GET shop_events_listener-acf771159f9849ef6e5265782c... 200 OK - 2.1 KB
 
20ms
GET icons.woff?5301064026298545244 200 OK - 17 KB
 
235ms
GET ico-select.svg?5301064026298545244 200 OK - 381 B
 
141ms
GET fire.png?5301064026298545244 200 OK - 4.1 KB
 
298ms
GET ajax-load.gif?12730148446180618072 200 OK - 723 B
 
45ms
GET beeketing.js?20190521 200 OK - 108 KB
 
374ms
GET ?callback=jQuery2230723292630783652_15583869789... 200 OK - 171 B
 
608ms
GET dialog 200 OK - 1 KB
 
67ms
GET sdk.js 200 OK - 1.8 KB
 
625ms
GET cart.js 200 OK - 204 B
 
458ms
GET is_installed?store_id=thesmartsloth.myshopify.com 200 OK - 30 B
 
536ms
GET proximanova-regular-webfont.woff 200 OK - 25.6 KB
 
124ms
GET proxima_nova_bold.otf 200 OK - 42.1 KB
 
565ms
GET is_installed?store_id=thesmartsloth.myshopify.com 200 OK - 31 B
 
16ms
GET pxiByp8kv8JHgFVrLDz8Z1xlFQ.woff2 200 OK - 8 KB
 
308ms
GET json 200 OK - 171 B
 
373ms
GET fbevents.js 200 OK - 15.4 KB
 
40ms
GET json 200 OK - 171 B
 
92ms
GET sdk.js?hash=640659055c35a67cfa7672e72eccd612&ua... 200 OK - 59.3 KB
 
125ms
GET analytics.js 200 OK - 17.8 KB
 
210ms
GET box-90f3a29ef7448451db5af955688970d7.html 200 OK - 967 B
 
216ms
GET us.svg?5301064026298545244 200 OK - 649 B
 
304ms
GET 2039837656228272?v=2.8.47&r=stable 200 OK - 56.2 KB
 
93ms
GET ec.js 200 OK - 1.3 KB
 
19ms
GET collect?v=1&_v=j75&a=1257709345&t=pageview&_s=1... 200 OK - 35 B
 
19ms
GET main-2fc3a5f655cf40fee7c841e373c971038616055e97... 200 OK - 4.2 KB
 
11ms
GET scripts-e0ca6dffca847763f28c33de56d81f4f5223125... 200 OK - 14 KB
 
12ms
GET collect?v=1&_v=j75&a=1257709345&t=event&ni=1&cu... 200 OK - 35 B
 
20ms
GET beeketing.0.ffb1c1858df4da790f9c.js 200 OK - 63.1 KB
 
20ms
GET beeketing.1.9ca433051f80f5d3a14e.js 200 OK - 4.7 KB
 
22ms
GET beeketing.3.5f1e39c8bfa540117ec0.js 200 OK - 10.5 KB
 
15ms
GET beeketing.137.0ac5a72cb4a759dd5ec9.js 200 OK - 16.4 KB
 
20ms
GET collect?t=dc&aip=1&_r=3&v=1&_v=j75&tid=UA-13016... 200 OK - 35 B
 
225ms
GET get_offer_table?pid=1440263503930&store_id=thes... 200 OK - 359 B
 
19ms
GET page?resourceId=1440263503930&appName=storefron... 200 OK - 43 B
 
419ms
GET track?themeCityHash=14478982064188762000&nt%3Ad... 200 OK - 43 B
 
591ms
GET get_review?product_id=1440263503930&shop_id=975... 200 OK Ali Reviews ‑ Product Reviews 4.2 KB
 
1531ms
GET track?themeId=44589449274&productId=14402635039... 200 OK - 43 B
 
601ms
GET session-attribution?over_30_minutes=true&appNam... 200 OK - 43 B
 
610ms
GET inferredEvents.js?v=2.8.47 200 OK - 772 B
 
20ms
GET dGhlc21hcnRzbG90aC5teXNob3BpZnkuY29t.json 200 OK - 1.4 KB
 
110ms
GET production.json 200 OK - 575 B
 
119ms
POST 1129659?s=0.25 204 No Content - 0 B
 
525ms
OPTIONS visit-data?sv=6 200 OK - 0 B
 
462ms
GET beeketing.2.c4b36ea81a0b07770c46.js 200 OK - 4.6 KB
 
7ms
GET beeketing.156.988f993c8f00cf73c566.js 200 OK - 5.1 KB
 
9ms
GET ?id=1555279454743054&ev=fb_page_view&dl=https%3... 200 OK - 44 B
 
87ms
GET ?id=2039837656228272&ev=PageView&dl=https%3A%2F... 200 OK - 44 B
 
77ms
GET ?id=2039837656228272&ev=ViewContent&dl=https%3A... 200 OK - 44 B
 
2ms
POST visit-data?sv=6 200 OK - 215 B
 
91ms
GET beeketing.142.8c89f15176cf4b422818.js 200 OK - 6 KB
 
18ms
GET styles.css?v=1558061018605881 200 OK - 15.9 KB
 
13ms
GET d_vbiawPdxB.js?version=44 200 OK - 11 KB
 
611ms
GET beeketing.4.6aadf94e4b0eaa1f5a6b.js 200 OK - 11.4 KB
 
13ms
GET beeketing.146.2332c5ab210da45e1d21.js 200 OK - 3.5 KB
 
35ms
GET review-like.png?bab1d5caa908b17ce9dd4d5079c7ef6e 200 OK - 465 B
 
20ms
GET review-unlike.png?f78c0f8355f5162d3eb2e4019ecf2112 200 OK - 450 B
 
25ms
GET loading-small.svg 200 OK - 356 B
 
5ms
GET avatar7.jpg 200 OK - 3.9 KB
 
24ms
GET avatar147.jpg 200 OK - 10.1 KB
 
19ms
GET avatar187.jpg 200 OK - 9.4 KB
 
19ms
GET avatar22.jpg 200 OK - 6.1 KB
 
22ms
GET avatar58.jpg 200 OK - 6.1 KB
 
9ms
GET avatar110.jpg 200 OK - 7.1 KB
 
7ms
GET avatar189.jpg 200 OK - 7.6 KB
 
5ms
GET avatar152.jpg 200 OK - 6.3 KB
 
5ms
GET pxiByp8kv8JHgFVrLEj6Z1xlFQ.woff2 200 OK - 7.8 KB
 
10ms
GET pxiByp8kv8JHgFVrLGT9Z1xlFQ.woff2 200 OK - 8 KB
 
9ms
GET pxiEyp8kv8JHgFVrJJfecg.woff2 200 OK - 8 KB
 
2ms
OPTIONS content 200 OK - 0 B
 
81ms
GET 9904024 200 OK - 560 B
 
872ms
GET styles.css?v=1558061018605881 200 OK - 1.3 KB
 
26ms
GET cross_domain_static.html?v=1558061018605881 200 OK - 1.2 KB
 
94ms
GET cart.js?v=1558386983668_854 200 OK - 204 B
 
136ms
GET 456e2618b4bdf092be05052924018c57.svg 200 OK - 850 B
 
5ms
GET pxiByp8kv8JHgFVrLCz7Z1xlFQ.woff2 200 OK - 7.9 KB
 
2ms
GET actions.json?distinct_id=9904024_1558386983165_... 200 OK - 12 B
 
651ms
GET UTB8cb4Mf1vJXKJkSajhq6A7aFXaz.jpg 200 OK - 71.8 KB
 
378ms
GET UTB8A4TGv0oSdeJk43Owq6ya4XXaj.jpg 200 OK - 116.5 KB
 
391ms
GET UTB8FcbVvODEXKJk43Oqq6Az3XXa1.jpg 200 OK - 118.8 KB
 
315ms
POST tr 200 OK - 0 B
 
3ms
POST content 200 OK - 87 B
 
599ms
GET ws 0 - -1 B
 
465ms
GET messenger-iframe.beeketing.com 200 OK - 317 B
 
676ms
GET beeketing.js?shop=thesmartsloth.myshopify.com 200 OK - 108 KB
 
26ms
GET thesmartsloth.myshopify.com?shop=thesmartsloth.... 200 OK Trackify X Facebook Pixel App 4.4 KB
 
409ms
GET favicon.png?0 200 OK - 15.3 KB
 
71ms
GET app.a7822481.css 200 OK - 129 B
 
38ms
GET app.b6969a5f.js 200 OK - 3.1 KB
 
30ms
GET chunk-vendors.f3aa9458.js 200 OK - 74.3 KB
 
54ms
GET track?themeCityHash=14478982064188762000&appNam... 200 OK - 43 B
 
142ms
GET f50425a50b9d0c8ee82042ad1.js?shop=thesmartsloth... 200 OK Mailchimp 1.2 KB
 
363ms
GET xfbml.customerchat.js?_=1558386984502 200 OK - 72.4 KB
 
170ms
GET comment.js?v=v3.3&shop=thesmartsloth.myshopify.com 301 Moved Permanently Ali Reviews ‑ Product Reviews 194 B
 
788ms
GET d_vbiawPdxB.js?version=44 200 OK - 11 KB
 
90ms
GET customerchat.php?app_id=&channel=https%3A%2F%2F... 200 OK - 24.4 KB
 
49ms
GET comment.js 200 OK - 45.9 KB
 
32ms
GET aGbb_TnOlH5.css 200 OK - 6.7 KB
 
394ms
GET dYELcRT0Ptm.js 200 OK - 72.3 KB
 
455ms
GET SM5DNFnDVHq.js 200 OK - 28.7 KB
 
437ms
GET cart.json 200 OK - 208 B
 
142ms
GET ?pd_id=1440263503930 200 OK Trackify X Facebook Pixel App 531 B
 
377ms
GET tX4SjF1mZZW.css 200 OK - 9.4 KB
 
22ms
GET mbdy27kE4nr.css 200 OK - 5.6 KB
 
24ms
GET mdeflAoecc0.js 200 OK - 25.7 KB
 
42ms
GET gCOEU0M_Wlr.js 200 OK - 211 B
 
21ms
GET 9iUmpTYrmAq.js 200 OK - 224 B
 
23ms
GET S8JoTeCG-rg.js 200 OK - 14.5 KB
 
23ms
GET sV9kp6p_Mb2.js 200 OK - 117 KB
 
138ms
GET C6gpDS45f7L.js 200 OK - 29.5 KB
 
97ms
GET dD0tYRqca1l.js 200 OK - 5 KB
 
75ms
GET NCiXOmsldzQ.js 200 OK - 42.8 KB
 
29ms
GET fWHn2xkOoUF.js 200 OK - 28.3 KB
 
33ms
GET 4c56_sYLseJ.js 200 OK - 1.9 KB
 
20ms
GET jfMddDD2Kpw.js 200 OK - 18.6 KB
 
43ms
GET wgNpCqO0fMH.js 200 OK - 7.8 KB
 
24ms
GET PGYRGTaQq0S.js 200 OK - 11 KB
 
24ms
GET ghDeuIacXDA.js 200 OK - 2 KB
 
22ms
GET al1qgQ4rag4.js 200 OK - 3.8 KB
 
20ms
GET NVgZ-fF9tAY.js 200 OK - 270 B
 
22ms
GET G8B1HmOaFa3.js 200 OK - 38.4 KB
 
23ms
GET ?id=2039837656228272&ev=ViewContent&dl=https%3A... 200 OK - 44 B
 
1ms
GET cart.json 200 OK - 203 B
 
304ms
GET d_vbiawPdxB.js?version=44 200 OK - 11 KB
 
69ms
GET ?pd_id=1440263503930&total_price=0&ajax=1&rrtra... 200 OK Trackify X Facebook Pixel App 825 B
 
361ms
GET 34984656_629157790750814_1617112490397663232_n.... 200 OK - 12.2 KB
 
221ms
GET qfc.woff2 200 OK - 1.5 KB
 
7ms
POST bz 200 OK - 95 B
 
11ms

[3/3] OTHER ISSUES

Image Sizes

Optimize images to reduce their size by 65.5KiB (35% reduction).

Properly formatting and compressing images can save many bytes of data.

Files Not Found

You have no not found requests.

Console Errors

SEVERE https://fonts.googleapis.com/css?family=Arial:300,400,500,600,700 - Failed to load resource: the server responded with a status of 400 (Bad Request)

SEVERE https://script.hotjar.com/modules.a29cc4721ecfd24a22cb.js 0 WebSocket connection to 'wss://ws1.hotjar.com/api/v1/client/ws' failed: Connection closed before receiving a handshake response

Store FEATURES

We identify if your store has certain features deemed as important to increase your conversion rate. We might not be able to identify all the apps hence your store's features grade might be smaller (please contact us if this is the case).

Product Reviews

Product reviews are a must for every online store. Roughly two-thirds (67%) of weekly online shoppers say they nearly always read customer reviews before buying new items, according to a recent study done by Pew Research Center.

  • FOUND: we were able to identify this feature on your store.

Currency Converter

When you are selling globally, currency converting is vital. It lets the customers shop in their local currency and better understand the priced. Not having a currency converter is definitely affecting your conversion rates - a recent survey polling customers in Canada, the UK, Australia, and Germany showed that an average of 92.2% of survey respondents said they would prefer to shop and make purchases on websites that price products in their local currency. Even more, an average of 33% of those who responded to the survey said they were likely to abandon a purchase if they discovered that the pricing is in USD only.

Recent Sales

Seeing recent purchases from other customers is like seeing people purchasing in a crowded store. Nothing motivates a buyer more than seeing what others have bought. It shows that you're an authentic store. It shows that people trust you. Most importantly, it shows that people want your products.

Cart Reserved

The average cart abandonment rate is a whooping 77%.Showing a coundown timer in the cart, informing the customer that the products have been reserved and that he/she has only 5 or 10 minutes to purchase, reduces cart abandonment. A must-have for online stores.

Countdown Timer

Heard of Fear of Missing Out? It was proven by various case studies that adding a countdown timer helps increase the conversion rate.

Trust Seals and Badges

Research has shown that even basic trust seals carry weight in the consumer decision to trust purchasing from a brand. A case study by VWO.com (the leading A/B testing and conversion optimization platform) shows an increase by 72% in conversion rate when you establish credibility with a trust badge

  • FOUND: we were able to identify this feature on your store.

Cookies Bar

SALES & MARKETING

There are a few things you need to make sure they're .

Discounted products

25% of your products are currently on sale.

You don't want to have neither too many nor too few products on sale.

Remarketing

Google Analytics tracking - found

Facebook Pixel - found

If you run a general store, you might want to use an app to add several different pixels to your store. This way you can create separate audiences, that do not overlap and do not affect your future targeting.

Social media

  • facebook.com found
  • twitter.com found
  • instagram.com found
  • plus.google.com not found
  • pinterest.com found

CONTENT

We're checking your store for a few very important pages, that help your customers trust purchasing from you. We've studied the best practices and share our recommendations with you. We only work well for English websites for now.

Shipping page

Baymard Institute, the leading authority on usability testing, considers high shipping costs as the #1 reason for cart abandonment. Consider presenting your pricing policy in a dedicated page, where customers can find clear, transparent details.

  • FOUND: we were able to identify this page on your store.

Contact page

Not having an option to contact the merchant is the biggest deterrent for a customer to purchase from you. You can use a live-chat app such as Facebook's Chat Messenger Plugin, but it's also a best practice to have a dedicated contact page, with a contact form, details of your company such as address and incorporation number and a phone number.

  • FOUND: we were able to identify this page on your store.

About page

For too many online companies the About Us page is the elephant in the room, and often the most awkward thing to write. It's a shame because analytics often shows the page as one of the most frequented on any website.

  • FOUND: we were able to identify this page on your store.

Privacy page

Make sure your business complies with the law and encourages customer trust. Especially in the light of the General Data Protection Regulation (GDPR), you need to have a privacy policy in place, to protect your company and your customers.

  • FOUND: we were able to identify this page on your store.

Returns page

66% of shoppers review a retailer’s return policy before making a purchase, according to a UPS study. Having a return policy is an ecommerce best practice. List your return, exchange and refund policies in a clear, easy-to-understand language.

  • FOUND: we were able to identify this page on your store.

Unhappy with your sales?

Find out how optimized your Shopify store is. We will provide a full report with improvement ideas, tips and tricks.